I / VI

A uniform studio for Swedish
service businesses — chosen, not ordered.

Plate 01Canvas / OxbloodScroll ↓

II / VIOn restraint

Every other surface was chosen by hand.
Why not this one.

— a note to the room-builders of Sweden

Begin your brief

Twelve minutes · Written quote in 48 hours

III / VIThe trades we dress

Five trades · One studio

Five trades. One studio.

We dress trades where the garment meets the customer before the words do. Clinic, salon, café, shop, workshop. One studio, five grammars, no catalogue-polyester compromise.

Clinics: Washable linen blends at 60°, cuts made for long shifts, traceability ahead of the IVO inspection.
Salons: Bleach-safe fibres, magnetic closures instead of neck ties, pockets that withstand both scissors and acetone.
Cafés & restaurants: Aprons and service garments in stain-tolerant linen blends, drawn for the bakery, the wine bar, and the dining room.
Shops: Floor-ready retail where the clothing belongs to the room — concept store, showroom, flagship.
Workshops: Workshop garments that take oil, sparks, and eight hours over a lift — not a baggy coverall pulled from a catalogue.

IV / VIThe process

How the work actually moves

Five steps from brief to a series that holds.

No pitch deck. No sales funnel. You write the brief, the studio drafts it, and the answer arrives in writing — material, cut, price, timeline — within 48 hours.

The brief is read by the studio: Twelve minutes on your side. We read it ourselves — no pipeline, no auto-response template.
Written quote within 48 hours: Material, cut, price, timeline, and SLA in one document. Nothing has to be chased.
Sample box, not pixels: We ship the proposed fabrics physically. You feel the linen before you sign off on a first run.
First run, versioned: Every round gets a version number. Measurements, factory, and roll stay traceable the moment you reorder.
Replenishment you don't have to remember: We track your hires and your seasons. The reminder comes from us, not from an empty closet.

Read the full process Begin the brief

V / VIStandards

What we keep to

Written standards. Not catalogue promises.

Every garment from the studio meets the same three contracts: material, stitching, traceability. None of them bends because a salesperson promised it away. This is the specimen — the long read lives on the standards page.

Linen and cotton — not catalogue polyester: Washable linen blends certified for 60 degrees. The garment falls like an everyday piece after the thirtieth wash — not like a glossy synthetic out of a catalogue shot.
Double-stitched in the motion zones: Shoulder, underarm, and waist are re-sewn until the cut holds through a nine-hour shift — not just until the garment clears the photo shoot. Motion is tested on bodies, not on mannequins.
Every batch carries a version number: Roll, mill, measurements, and wash protocol are kept. On replenishment the exact same garment returns — not a close cousin with a shoulder piece half a centimetre too wide.

Read the full specimen

Oeko-Tex · 60° wash · 50-wash-cycle durability · Versioned roll

VI / VIThe entrance

Final plate

The studio is open when you are ready.

Choose the entrance. We read the brief ourselves — twelve minutes on your side, a written quote within 48 hours. Or book fifteen minutes in the calendar and hear the voice behind the studio before you write a word.

Begin the brief Book a call

Twelve minutes · Fifteen minutes · One studio

I / VI

A uniform studio for Swedish
service businesses — chosen, not ordered.

Plate 01Canvas / OxbloodScroll ↓

II / VIOn restraint

Every other surface was chosen by hand.
Why not this one.

— a note to the room-builders of Sweden

Begin your brief

Twelve minutes · Written quote in 48 hours

III / VIThe trades we dress

Five trades · One studio

Five trades. One studio.

We dress trades where the garment meets the customer before the words do. Clinic, salon, café, shop, workshop. One studio, five grammars, no catalogue-polyester compromise.

Clinics: Washable linen blends at 60°, cuts made for long shifts, traceability ahead of the IVO inspection.
Salons: Bleach-safe fibres, magnetic closures instead of neck ties, pockets that withstand both scissors and acetone.
Cafés & restaurants: Aprons and service garments in stain-tolerant linen blends, drawn for the bakery, the wine bar, and the dining room.
Shops: Floor-ready retail where the clothing belongs to the room — concept store, showroom, flagship.
Workshops: Workshop garments that take oil, sparks, and eight hours over a lift — not a baggy coverall pulled from a catalogue.

IV / VIThe process

How the work actually moves

Five steps from brief to a series that holds.

No pitch deck. No sales funnel. You write the brief, the studio drafts it, and the answer arrives in writing — material, cut, price, timeline — within 48 hours.

The brief is read by the studio: Twelve minutes on your side. We read it ourselves — no pipeline, no auto-response template.
Written quote within 48 hours: Material, cut, price, timeline, and SLA in one document. Nothing has to be chased.
Sample box, not pixels: We ship the proposed fabrics physically. You feel the linen before you sign off on a first run.
First run, versioned: Every round gets a version number. Measurements, factory, and roll stay traceable the moment you reorder.
Replenishment you don't have to remember: We track your hires and your seasons. The reminder comes from us, not from an empty closet.

Read the full process Begin the brief

V / VIStandards

What we keep to

Written standards. Not catalogue promises.

Linen and cotton — not catalogue polyester: Washable linen blends certified for 60 degrees. The garment falls like an everyday piece after the thirtieth wash — not like a glossy synthetic out of a catalogue shot.
Double-stitched in the motion zones: Shoulder, underarm, and waist are re-sewn until the cut holds through a nine-hour shift — not just until the garment clears the photo shoot. Motion is tested on bodies, not on mannequins.
Every batch carries a version number: Roll, mill, measurements, and wash protocol are kept. On replenishment the exact same garment returns — not a close cousin with a shoulder piece half a centimetre too wide.

Read the full specimen

Oeko-Tex · 60° wash · 50-wash-cycle durability · Versioned roll

VI / VIThe entrance

Final plate

The studio is open when you are ready.

Begin the brief Book a call

Twelve minutes · Fifteen minutes · One studio

A uniform studio for Swedish service businesses — chosen, not ordered.

Five trades. One studio.

Five steps from brief to a series that holds.

Written standards. Not catalogue promises.

The studio is open when you are ready.

A uniform studio for Swedish service businesses — chosen, not ordered.

Five trades. One studio.

Five steps from brief to a series that holds.

Written standards. Not catalogue promises.

The studio is open when you are ready.

A uniform studio for Swedish
service businesses — chosen, not ordered.

A uniform studio for Swedish
service businesses — chosen, not ordered.